A video showing a group of Indian tourists singing the Gayatri Mantra at the historic Fire Temple museum in Azerbaijan has gone viral on social media, triggering a wider discussion on responsible tourism and respect for cultural spaces.

Shared on Instagram, the clip has attracted significant attention, drawing thousands of views and a flood of comments. While some users criticised the group’s actions, others defended them.

What happened in the museum?

The video, shared by Debasmita Majumder on Instagram, shows a group of visitors chanting the Gayatri Mantra while touring the Ateshgah Fire Temple complex in Baku.

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Although the site has historical ties to Indian traders and the religious traditions of Hindus, Sikhs and Zoroastrians, it no longer functions as a place of worship and is now preserved as a protected museum and cultural heritage monument.

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Internet questions tourist behaviour

The group has been criticised by many social media users who have said that visitors should not defy rules and the environment of the museums and heritage sites in other countries.

“And we wonder why visa rules are getting stricter for Indians!” said one user. “It’s not only civic sense. It’s bloody common sense,” said another user.

Defending the actions, one user wrote, “This not at all a big deal. Take it easy guys… nothing wrong in chanting. May be they are little louder but they are not beating abusing stealing our killing anyone. Don’t be so much dramatic. Stop hatred and start loving other humans regardless of the difference.”

One user said, “Identify these travellers and hold back their passports for 3 years.”

Others called it a “big problem” and “cancelling their visas”. Another user wrote, “Whatever they are chanting is good for the world, as it is a prayer dedicated to the Sun. But please do it at your own place, brother.”

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Several users argued that such actions could reinforce negative stereotypes about tourists and potentially encourage some countries to adopt stricter visa policies. Others said cultural pride should be expressed in a way that respects public spaces and does not disrupt other visitors.

Responsible tourism matters

The debate has highlighted the importance of respecting local customs, regulations, and shared public spaces while travelling. For many heritage sites and museums, there are guidelines for maintaining cultural and historical values. Tourists are often reminded to consider local customs, to refrain from disruptive behaviour and observe site-specific rules in accordance with their own beliefs.

The viral clip is yet another reminder that the behaviour of a few travellers can impact international perceptions of tourists from a whole country and responsible tourism is now a growing issue in the era of social media.

FAQs:

Where was the viral video of the Indian tourists recorded?

It was filmed at the Ateshgah Fire Temple museum in Baku, Azerbaijan.

Why has the video sparked debate online?

Users are debating whether chanting inside a protected museum was appropriate and discussing responsible tourism and respect for cultural spaces.